Low cost Androids to hit half a billion by year end !!
As we all know Android is one of the most talked about topics since quite some time now and discussions have relatively shot up since the last 6 months or so. Initially getting your hands on an Android phone meant that it would either burn a big hole in your (savings) pockets or give your parents a run for their hard earned money, but since a last few months all this has drastically changed since the launch of many cheap Android enabled phones. Credit should be given to Samsung here as they are one of the first companies to adapt android even in their low budget but quite versatile line of Galaxy phones such as the Galaxy Gio, Galaxy Y and many more upcoming phones. Every December or January, we are used to all kinds of companies and firms conducting surveys or releasing studies and, while most of the time these are boring as heck, I have for you today a pretty interesting report, released by the Belgian company Deloitte.
According to the Belgians, over half a billion low-cost smartphones (sold for less than 100 bucks) will be in use by the end of 2012, which is pretty intriguing, as most of us are waiting for several high-end launches during the next couple of months.
Reason for this low-cost smartphone boom, is caused by the ‘’growing desire for communication and information services’’ of people in emerging markets specially in those places where internet access is low.
As you could expect, a growing demand for these kinds of low-cost (and low-end) gadgets will cause the suppliers to cut the price of components. Also, more and more free apps should be developed this year, as ‘’low-cost smartphone owners are less likely to want to pay for downloads’’.
On a whole different front, 2012 should be, according to predictions, a growing year for multi-tablet owners. Around five million slates are expected to be sold during the next 12 months to people that already own a similar gadget, which should generate no less than 2 billion dollars in revenue.
Also, tablet choices might become more varied, with smaller gadgets (sporting 5 to 7-inch screens) to become more popular and to be seen as not exactly alternatives to 10-inch slates, but as gadgets with a different use and aim all together.
Deloitte’s report, which touches a bunch of different technology aspects, provides a third conclusion which I found very interesting as an Android fanatic. According to predictions, the number of apps available for download worldwide will double from one million in December 2011 to no less than two million by the end of 2012.
The proportion of free content, as I already mentioned, is set to remain high or even to grow during the next months, due to the customers’ need to pay less for having access to ‘’communication and information services’’.