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HUAWEI has introduced its HUAWEI Mate 10 Series in Pakistan – thereby heralding a Superphone era in the country. The new HUAWEI Mate 10 lite, HUAWEI Mate 10 and HUAWEI Mate 10 Pro are a gamechanger in smartphone innovation and photography. The HUAWEI Mate 10 Series continues its legacy of superior product performance and long-lasting battery life, while integrating new Leica Dual-Camera technology.

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The HUAWEI Mate 10 and HUAWEI Mate 10 Pro go beyond smart with its AI application ecosystem. Powered by the Kirin 970 System-on-a-Chip (SoC) processor, it has an 8-core CPU, a next-gen 12-core GPU, and a dedicated Neural Processing Unit (NPU) to power AI computing tasks. Not only does it make the smartphone intelligent with personalized AI applications, but delivers a faster, stronger and seamless smartphone experience to users. It also features a Leica SUMMILUX-H dual camera with f/1.6 aperture, combining 12MP RGB sensor and a 20MP Monochrome sensor. An intelligent AI helps recognize objects and adjusts the settings accordingly to take the best image.

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The HUAWEI Mate 10 lite is the world’s first quad-camera smartphone with a 5.9” FullView display. Both the rear and front cameras have high resolution 16 and 13-megapixels sensors respectively, paired with a secondary two-megapixel camera each. Both dual-lens cameras feature hardware-level bokeh effect for crisper, cleaner and more artistic photos and improved performance in low-light situations.

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With such topline features, it was only fitting to have renowned personalities associated with the brand. For HUAWEI Mate 10 Pro, avant-garde photographer – Tapu Javeri has been roped in as he embodies the photographic prowess that is synonymous with the device. For HUAWEI Mate 10 lite, Urwa Hocane is the perfect mate for she loves taking stunning selfies of herself – something that the device is aptly designed for.

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Speaking at the launch event, Mr. Blueking, General Manager, Huawei Consumer Business Group Pakistan said:

“With the launch of HUAWEI Mate 10 Series, we are initiating an era of intelligent smartphones in Pakistan. These devices are trendsetters in the industry through their innovation, Artificial Intelligence (AI) and remarkable photographic capabilities. The AI in HUAWEI Mate 10 Series enhances user experience, provides valuable services and improves product performance. Whereas, the four cameras on HUAWEI Mate 10 lite redefine photography as we know it, and take spectacular photos.”

The HUAWEI Mate 10 lite is available in Graphite Black, Prestige Gold and Aurora Black for PKR 29,999/- while people can get their hands on the HUAWEI Mate 10 for PKR 69,999/- in Black and Mocha Brown. The Mate 10 Pro comes in Midnight Blue and Mocha Brown for PKR 87,999/-.

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