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Huawei and Ricostru partner to bring a new aesthetic to technology by reconstructing smartphone accessories

Huawei and Ricostru partner to bring a new aesthetic to technology by reconstructing smartphone accessories

In a step to bring a new aesthetic to technology, Huawei Consumer Business Group partnered with emerging Chinese fashion label Ricostru to reconstruct the design language in its upcoming smartphone accessories. Believing that design is one of the key elements in technology, Huawei combines its advanced engineering expertise with the futuristic design aesthetic of Ricostru to elevate the beauty of its future smartphones and offer consumers a unique experience. GloryZhang, CMO of Huawei Consumer Business Group said, “We are very excited to work with Rico, a talented new figure in fashion design, to bring a new aesthetic concept to smartphone accessories for Huawei. We strongly believe that technology should be artistic, allowing consumers to express their self-identity, and Huawei’s market-leading products will be further augmented by Rico’s craft and vision.” Rico Manchit Au, founder of Ricostru said, “Huawei is a company with a compelling vision. The marriage between their advanced engineering and my futuristic design concept is thrilling. I’m looking forward to bringing something new to the design of smartphone accessories.” Ricostru was founded in 2011 in China, by Rico Manchit Au. Coming from the Italian word ‘ricostruzione’ meaning reconstruction, the label represents the uniqueness of ideas in every individual as well as the power of construction. Known for its minimalistic style and innovative crafting, Ricostrucombines the traditional and futuristic in its designs. Rico earned acknowledgement and support from the international fashion world, being included in the prestigious “Vogue Talent Corner” in 2012 and presenting her SS17 collection at Armani/Theater during Milan Fashion Week. As the world’s third-largest smartphone manufacturer, Huawei CBG debuted on the prestigious Interbrand Best Global Brands list in 2014 and rose to number 72 in 2016. This partnership comes after the success of Huawei’s recent devices including the Huawei P9 and P9 Plus, which have exceeded 10 million global shipments...

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The Evolution of Huawei’s Innovative ‘P’ Series

The Evolution of Huawei’s Innovative ‘P’ Series

Huawei is known for bringing something new-to-the-table, and has yet has launched another revolutionary device – Huawei P10 to its P series. The P series has gone through extensive revolutionary process, with various fascinating devices over the years and has successfully won the hearts of millions of tech-savvy customers across the world. The P Series of Huawei include; P6, P7, P8, P9, and P10. Huawei P6 Huawei P7 The first device in the P series was Huawei Ascend P6, powered by 1.5GHz quad-core Huawei Cortex A9 processor and equipped with 2GB of RAM, P6 was the slimmest-ever phone in the market, measuring 132.65 x 65.50 x 6.18 (height x width x thickness) and weighing 120.00 grams. Successor to the P6, Huawei Ascend P7 is equipped with a 5’inch touchscreen display and has a 1080×1920 pixel resolution at a PPI of 441 pixels per inch. P7 was the first-ever phone to have textured glass making it the most innovative and sleek phone. Huawei P8 Huawei P9 Boasting Kirin 930 Octa-Core 64-bit chipset, 4G technology, a 6.8-inch screen and a 13MP camera, the beautiful and powerful Huawei P8 was the first phone to have extraordinary light painting capabilities, which lets you capture lightning photography, which was only possible with a professional camera. Increasing the reputation and demand for P series, Huawei P9 was the first-ever phone which is enriched with two 12 MP rear lenses from ‘Leica’ – the ultimate high-end camera maker in the world. P9 also boasts dual-pixel technology and two apertures – 27mm, f/2.2, along with an RGB sensor for greater brightness, ultimately capturing the best photographs regardless of light conditions. Huawei P10 The latest device in P series is Huawei P10, not only is it equipped with a machine learning algorithm and Huawei Ultra Memory, but it is the first phone to have Leica lens in its front camera. The P10 has an improved rear camera with a wide angle features which captures better group photos. The P10’s fingerprint reader has moved to the front where it doubles as a navigation bar and button, letting you function without the traditional 3 Android buttons. The P10 is truly the representation of Huawei’s commitment of providing the customers with innovativeness every...

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Huawei Honor 8 Lite boasts powerful camera features

Huawei Honor 8 Lite boasts powerful camera features

The Huawei Honor 8 Lite is a powerful device, gaining great popularity and demand due to its highly advanced features and powerful cameras. It is designed to fulfill the evolving needs of the photography enthusiasts and socially active consumers. The device delivers extremely fast performance, thus generating an overwhelming response from the Pakistan market too. Its sleek design and high functionality is further enriched by the amazing 12-megapixel back-camera with f/2.2 aperture and autofocus, along with an 8-megapixel front-camera for Selfies, equipped with a 77-degree wide-angle lens. The fascinating features of these cameras promise vivid photography results and capture outstanding video-shoots. So, now the users can instantly capture every memorable moment and event in their daily life, to swiftly share their happiness with family and friends around the world, round-the-clock, on-the-go. Other highlights of the Honor 8 Lite include; the EMUI 5.0, based on Android 7.0 Nougat, out-of-the-box. It features a 5.2-inch full-HD display with 2.5D curved glass protection. The device is powered by the high-performance ‘Kirin 655 octa-core Processor’, paired with 3GB RAM, while it is powered by a long-lasting 3000mAh battery. The smartphone offers 16GB of internal storage, expandable with microSD card (up to 128GB). The Marketing Manager of Huawei stated that; “With this great new device Huawei has really impressed various consumer segments. We consistently gain deeper insights into the preferences of every segment of consumers. Understanding their needs helps us create revolutionary new technologies that offer the perfect blend of performance and beauty, to ensure the users happiness”. The prodigious high demand for the new Honor 8 Lite in Pakistan is also driven by Huawei’s rising global popularity, as it has become one of the most admired technology leader and telecom innovator in the world. It clearly reflects Huawei’s reliability, performance and consumer-focus. With this sophisticated device, Huawei has delivered what the younger millennial audience is looking for – an affordable smart-phone that promises a revolutionary user-experience along with the liberty to stream, share and scroll more quickly and...

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Huawei Pakistan awarded Airlink the most valuable partner of 2016

Huawei Pakistan awarded Airlink the most valuable partner of 2016

Huawei a global leading technology brand has recently awarded Airlink the “Most Valuable Channel Partner“ Award at Huawei’s Core Partner Convention Awards 2017″. The award was in recognition of Airlink’s continuous efforts to promote the Chinese technology brand across Pakistan through its huge network. The one day event at local Hotel consisted of a Press conference addressing key updates across the Huawei business including a future roadmap for the present year and areas for improvement. The event then concluded with the award ceremony for Huawei’s partner agencies. Shaukat Piracha Chairman Airlink communication and Muzzafar Hayyat Piracha MD Airlink attended event and collected the award on behalf of team Airlink. Team Airlink dedicated the prestigious award to late Moazzam Hayyat Piracha and recognize his due efforts for establishing Huawei’s business in Pakistan. Upon receiving the award from Mr. Fanhong Bruce, Vice President of Huawei’s MEA and Mr. Blue King GM Huawei Pakistan commended the efforts and unmatched services of his team  and Airlink in making Huawei Pakistan one of the best mobile brands in the country. Mr. Fraz Malik Khan, Deputy GM Huawei Pakistan has also praised the services of Airlink and expresses to get more efficient and strong collaboration in future too. Huawei has a reputation of promoting their partners and has always appreciated the services provided by their partners in Pakistan and all over the...

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Huawei Honor 8 Lite – Gifting your loved ones!

Huawei Honor 8 Lite – Gifting your loved ones!

The Huawei Honor 8 lite is a powerful device, gaining great popularity and demand due to its highly advanced features and powerful camera. Huawei new and innovative campaign is solely about gifting an Honor 8 to someone who you think truly deserves the best. In this campaign, a series of posts will go up. By sharing the Honor 8 lite video and nominating someone with the story of your best received gift, customers will have the chance to get their nominee an Honor 8 lite. This series will continue from 10th – 13th March and the next day two lucky winners will be rewarded with an Honor 8 lite. The winning criteria is that ten people will be shortlisted based on completion of tasks mentioned in the posts, as well as the story shared. The Marketing Manager of Huawei Salman Javed, stated that; “With this great new device Huawei has really impressed various consumer segments. Therefore, this new campaign is based on Huawei’s vision of truly satisfying the customers. With the story of the best gift received, Huawei wants to give its customers a chance to gift their loved ones back”. The Honor 8 lite enriched with a revolutionary 12 MP back-camera, an f/2.2 aperture and auto focus, along with an 8 MP front-camera with a 77-degree wide-angle lens, is perfect for selfies. The device is powered by the high-performance ‘Kirin 655 octa-core Processor’, paired with 3GB RAM and a long-lasting 3000 mAh battery. It is designed to fulfill the evolving needs of the photography enthusiasts and socially active consumers. The device delivers extremely fast performance while delivering excellence in means of comfort, style, and camera, thus generating an overwhelming response from the Pakistan market too. All Huawei fans now have the perfect opportunity to win this amazing device by participating in the contest. You can get further updates from Huawei’s official Facebook and Instagram...

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Huawei P10, P10 Plus & Watch 2 Nab Top Accolades at MWC 2017

Huawei P10, P10 Plus & Watch 2 Nab Top Accolades at MWC 2017

Consumer technology and global media titles continue to recognize Huawei with numerous awards at MWC 2017. The Huawei P10, P10 Plus and Watch 2 received an impressive 42 awards to-date for their striking design and portrait capabilities. Android Authority honored the HUAWEI P10 with the “Best of MWC 2017: Best Smartphone” award, Digital Trends recognized the HUAWEI P10 with the “Best Phone” award, whereas Android Central awarded the HUAWEI P10 as a “2017 MWC Top Pick.” T3 also awarded the HUAWEI P10 with the “MWC 2017 Awards: Best Phone.” Commenting on the launch, Head of MEA Region – Mr. Jing said “As culture and technology continue to intersect in every aspect of our world, we want to deliver new products and experiences aimed to improve and enhance life. Our impressive new HUAWEI P10 and Watch 2 weave together the exceptional imaging capabilities of Leica and our stand-out design and hardware innovations to bring users a powerful device experience.” Pocket-lint and Recombu both recognized the HUAWEI P10 with the “Best of MWC 2017” award. PhoneArena and Trusted Reviews also recognized P10 with their “Best New Phones and Devices” award. The “Best Pick of MWC” awards were given to Huawei P10 by Android Central, Ubergizmo, Android Headlines, TechAdvisor and Live Mint respectively. Stuff gave the Huawei the “Jackson Pollock Award” for bold use of color on the HUAWEI P10, whereas FoneArena awarded the HUAWEI P10 with the “Editor’s Pick of MWC 2017.” Huawei Watch 2 was also generously awarded by numerous companies such as; T3 with the “MWC 2017 Awards: Best Wearable”, Pocket-lint with the “Best of MWC 2017” award, Expert Reviews and TechRadar both with the “Best Wearable” award and PC Mag with “Best of...

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