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Pre-book Your HUAWEI Mate 10 lite in Aurora Blue Now

Pre-book Your HUAWEI Mate 10 lite in Aurora Blue Now

People have thronged the market to get their hands on the new Aurora Blue version of the HUAWEI Mate 10 lite. The popular colour has garnered a phenomenal response all over the world and Pakistan is no different. The device ran off shelves like hot cakes which is why the company is announcing pre-orders of the Aurora Blue version beginning today. Now everyone can pre-book the amazing HUAWEI Mate 10 lite in Aurora Blue for just PKR 29,999/-. HUAWEI Mate 10 lite is an amalgamation of top-notch hardware and advanced software. Being a Selfie Superstar, the smartphone has four cameras – a 13MP front camera and a 16MP rear camera that are both paired with a 2MP secondary camera. These cameras deliver stunning photography and lights up selfies through a Smart Selfie Toning Flash. Now, anyone can be a pro at smartphone photography, thanks to the imaging prowess of the HUAWEI Mate 10 lite.   The device is truly beautiful. With a 5.9” FullView display, an immersive experience lets people see the bigger picture. Featuring an Octa-core Kirin 659 chipset, 4GB RAM and 64GB of internal storage, people can store all their favorite photos and music to relive exciting memories over and over again. Even the long-lasting 3340mAh battery can easily last up to two days of ordinary usage. Elated with all the admiration that the Aurora Blue version of the HUAWEI Mate 10 lite has received, Mr. Blueking, General Manager, HUAWEI Consumer Business Group – Pakistan remarked: “We are aware of people’s needs and give them what is essential. This magnificent device packs powerful features and also comes in exciting colours!” One of Pakistan’s favourite actors Urwa Hocane also loves the HUAWEI Mate 10 lite. She has found it to be the perfect Mate for taking outstanding...

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What Makes HUAWEI Mate 10 lite so Amazing?

What Makes HUAWEI Mate 10 lite so Amazing?

Calling out all the selfie superstars for the wait is finally over. HUAWEI has launched their game-changing, jaw-dropping and exciting HUAWEI Mate 10 lite. Packed with four cameras – a world first, this device is truly a trendsetter in smartphone photography. People love taking photos of everything they do. Nowadays, no hangout is complete until a truckload of glamorous photos are taken. Be it a friends meet-up or a wedding, or just a casual hangout, people share their lives on social media through stunning photos. The HUAWEI Mate 10 lite lets you do all that, and takes your photography game a notch higher. Lets have a look at five outstanding things that you can do with your HUAWEI Mate 10 lite: Stun the World with Your Photos All world’s a stage, and people are merely actors. Hence, they love taking photos! You can capture only-the-best photos of yourself with the four cameras on the HUAWEI Mate 10 lite. The smartphone has 16-megapixel rear and 13-megapixel front cameras that are accompanied by a 2-megapixel camera each. This is where breathtaking photography happens. For all portrait aficionados out there, the cameras brings mugshots to life with professional-level bokeh effects. Never a Dull Selfie Again Are you tired of taking dark and dull selfies? The HUAWEI Mate 10 lite is here to address all your selfie woes. A Smart Selfie Toning Flash lights up selfies in low-light. Now, you can get some really flashy selfies at concerts or dim-lit restaurants! The HUAWEI Mate 10 lite also makes you look beautiful with the HUAWEI Beauty 4.0. Its make-up filters and gesture-activated selfie modes can make any selfie look wonderful. Immerse Yourself in the FullView Experience Do you crave for more space on your phone screen while browsing the internet? Then your cravings have been answered for the HUAWEI Mate 10 lite has a gorgeous 5.9” FullView display. It shows all your content with lifesize vibrancy. The phone also excites multitaskers the world over with its 18:9 aspect ratio. Switching between apps was never this easy, all thanks to a comfortable split-screen experience that lets you have a fun time while browsing your favourite website or playing a game. Crafty Design that Appeals to Your Senses The HUAWEI Mate 10 lite has been designed with symmetry at its center. The unibody design gives a premium feel which you can flaunt amongst your friends. It mingles with your mood with its suave colours of Graphite Black, Prestige Gold and Aurora Blue. Keeps you Pumped up On the Go! Whether you are a heavy smartphone user, or just wish to stay connected with the world – the HUAWEI Mate 10 lite...

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HUAWEI Mate 10 Series Launched in Pakistan

HUAWEI Mate 10 Series Launched in Pakistan

HUAWEI has introduced its HUAWEI Mate 10 Series in Pakistan – thereby heralding a Superphone era in the country. The new HUAWEI Mate 10 lite, HUAWEI Mate 10 and HUAWEI Mate 10 Pro are a gamechanger in smartphone innovation and photography. The HUAWEI Mate 10 Series continues its legacy of superior product performance and long-lasting battery life, while integrating new Leica Dual-Camera technology. The HUAWEI Mate 10 and HUAWEI Mate 10 Pro go beyond smart with its AI application ecosystem. Powered by the Kirin 970 System-on-a-Chip (SoC) processor, it has an 8-core CPU, a next-gen 12-core GPU, and a dedicated Neural Processing Unit (NPU) to power AI computing tasks. Not only does it make the smartphone intelligent with personalized AI applications, but delivers a faster, stronger and seamless smartphone experience to users. It also features a Leica SUMMILUX-H dual camera with f/1.6 aperture, combining 12MP RGB sensor and a 20MP Monochrome sensor. An intelligent AI helps recognize objects and adjusts the settings accordingly to take the best image. The HUAWEI Mate 10 lite is the world’s first quad-camera smartphone with a 5.9” FullView display. Both the rear and front cameras have high resolution 16 and 13-megapixels sensors respectively, paired with a secondary two-megapixel camera each. Both dual-lens cameras feature hardware-level bokeh effect for crisper, cleaner and more artistic photos and improved performance in low-light situations. With such topline features, it was only fitting to have renowned personalities associated with the brand. For HUAWEI Mate 10 Pro, avant-garde photographer – Tapu Javeri has been roped in as he embodies the photographic prowess that is synonymous with the device. For HUAWEI Mate 10 lite, Urwa Hocane is the perfect mate for she loves taking stunning selfies of herself – something that the device is aptly designed for. Speaking at the launch event, Mr. Blueking, General Manager, Huawei Consumer Business Group Pakistan said: “With the launch of HUAWEI Mate 10 Series, we are initiating an era of intelligent smartphones in Pakistan. These devices are trendsetters in the industry through their innovation, Artificial Intelligence (AI) and remarkable photographic capabilities. The AI in HUAWEI Mate 10 Series enhances user experience, provides valuable services and improves product performance. Whereas, the four cameras on HUAWEI Mate 10 lite redefine photography as we know it, and take spectacular photos.” The HUAWEI Mate 10 lite is available in Graphite Black, Prestige Gold and Aurora Black for PKR 29,999/- while people can get their hands on the HUAWEI Mate 10 for PKR 69,999/- in Black and Mocha Brown. The Mate 10 Pro comes in Midnight Blue and Mocha Brown for PKR...

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Pre-book the HUAWEI Mate 10 & Mate 10 lite and Win Surprise Gift Hampers

Pre-book the HUAWEI Mate 10 & Mate 10 lite and Win Surprise Gift Hampers

HUAWEI – the global technology-leading company in telecommunications will be taking pre-booking orders for its latest innovative device – the HUAWEI Mate 10 and Mate 10 lite. The pre-booking starts from 26th October – 5th November and can be done at all HUAWEI brand outlets. The customers will also get surprise HUAWEI gift boxes with their pre-booked devices. HUAWEI Mate 10 is truly a combination of attractive hardware, enriched with the most advanced software Artificial Intelligence (AI). The HUAWEI Mate 10 can be plugged into any screen using a USB-C to HDMI cable which turns this revolutionary device into a mobile workstation. HUAWEI Mate 10 is equipped with the latest powerful Kirin 970 chipset, backed up by 6GB RAM and 128GB storage for the Pro, and 4GB RAM and 64GB for the standard version. The HUAWEI Mate 10 features a Leica-branded dual camera, combining 12MP RGB sensor and 20MP Monochrome sensor with an f/1.6 aperture. Moreover, HUAWEI has added an intelligent AI to the mix. So now, the HUAWEI Mate 10 will recognize what kind of picture is being taken and adjust the setting accordingly to get the best image. The HUAWEI Mate 10 lite is the world’s first quad-camera smartphone and a 5.9” FullView display. Both the rear and front cameras have high resolution sensors 16 and 13-megapixels respectively, paired with a secondary two-megapixel camera each. The selfie cameras capture stunning photos with a two-person bokeh effect, and benefit from a toning flash. It is powered by an octa-core Kirin 659 chipset with 4GB RAM and 64GB storage. The Country Head of HUAWEI Pakistan, Blueking stated: “HUAWEI is aware of the fact that Artificial Intelligence (AI) is set to propel the intelligent development of smart devices to the next level. Instead of passively responding to user needs, the AI in the HUAWEI Mate 10 will sense our mood and environment, and proactively offer new ways for us to interact with the world around us through targeted services. With HUAWEI Mate 10 lite, people can obtain a wonderful 5.9” FullView experience and take spectacular photos and selfies with various fun modes with 4-cameras.” A special surprise gift box will also be given out on the pre-orders containing exciting goodies such as a power bank, car charger, and a selfie stick. The gift boxes shall be given out on first-come, first-order basis. HUAWEI is rapidly emerging as an innovative industry leader within the electronics and telecommunications arena, aiming to deliver exceptional services to the rapidly expanding segment of smartphone users in Pakistan, who seek powerful global...

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Huawei Unveils the HUAWEI Mate 10 and HUAWEI Mate 10 Pro

Huawei Unveils the HUAWEI Mate 10 and HUAWEI Mate 10 Pro

Disruptive innovation often begins with bold dreams. During IFA Berlin, Huawei Consumer Business Group introduced its first AI mobile chipset, the Kirin 970. Today in Munich, Huawei announced the HUAWEI Mate 10 Series, which will open the door to new AI mobile applications. The HUAWEI Mate 10, HUAWEI Mate 10 Pro, and Porsche Design HUAWEI Mate 10 are breakthrough AI devices that combine innovative hardware, the Kirin 970 chipset and EMUI 8.0. The HUAWEI Mate 10 Series continues its legacy of superior product performance and long-lasting battery life, while integrating New Leica Dual Camera technology. “As we enter the age of intelligence, AI is no longer a virtual concept but something that intertwines with our daily life. AI can enhance user experience, provide valuable services and improve product performance,” said Richard Yu, CEO, Huawei Consumer Business Group. “The HUAWEI Mate 10 Series introduces the first mobile AI-specific Neural Network Processing Unit, launching a new era of intelligent smartphones.” Key features include: Kirin 970, the world’s first AI processor for smartphones with a dedicated Neural Network Processing Unit (NPU); A 3D Glass Body featuring a barely-there-bezel, HUAWEI FullView Display and HDR10 supported technology for intensely vivid and brighter colors; TÜV Fast-Charge Safety Certified HUAWEI SuperCharge and 4000 mAh battery with AI-powered Battery Management; New Leica Dual Camera with SUMMILUX-H lenses, with both featuring an aperture of f/1.6, and intelligent photography including AI-powered Real-Time Scene and Object Recognition and AI-powered Bokeh Effect; An all-new, simplified EMUI 8.0 based on Android™ 8.0. A New, Mobile AI Computing Architecture for Intelligent Mobile Experiences The HUAWEI Mate 10 and HUAWEI Mate 10 Pro are the first devices powered by the new Kirin 970 processor and deliver AI enhancements for a faster, more customized mobile experience. The Kirin 970 is built using an advanced TSMC 10nm semiconductor manufacturing process, and features an octa-core ARM Cortex CPU, a first-to-market Mali-G72 12-core GPU and the first NPU designed specifically for a mobile device. The Kirin 970 also has a new dual ISP for AI-powered intelligent photography. The specialized NPU, combined with Huawei’s innovative HiAI mobile computing platform, means the Kirin 970 delivers 25x better performance and 50x greater energy efficiency for AI-related tasks, compared to four Cortex-A73 cores.¹ The HUAWEI Mate 10 Series is also the world’s fastest smartphone supporting super-fast LTE connectivity and download speeds. The device comes with the world’s first dual 4G SIM support and dual VoLTE connections. By combining individual and collective intelligence for on-device AI, the new HUAWEI Mate Series delivers real-time responses to users, including AI-powered Real-Time Scene and Object Recognition and an AI Accelerated Translator. Kirin 970 is an open, mobile AI computing platform for...

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Huawei relentlessly pushing the pace of innovation

Huawei relentlessly pushing the pace of innovation

Less than a decade after it was founded in 1987, Huawei became one of the leading global players in the telecommunication industry, driving growth by focusing on never-ending innovations. Amidst today’s challenging digital world, Huawei continues to grow because it never stops innovating. Innovation is a core value to which the Huawei is relentlessly committed to drive digital transformations and propose to today’s demanding consumers’ groundbreaking products that offer them compelling experiences. Significant investment in R&D to drive innovation Today’s world is becoming more and more intelligent and technological globalization is continually advancing. Against this backdrop, Huawei’s heavily focuses on innovation and significant investment in R&D. Every year, the company invests 10 per cent of its annual revenue in R&D and this has translated into a rich patent portfolio; the company has also set up 16 independent R&D centers around the globe, spanning North America, Europe, and the Asia Pacific to integrate the best intellectual resources from around the world and to develop innovation capabilities globally. In the last 10 years, the company invested 45 billion USD in R&D and ranked number 9 in 2016 Top 10 Global R&D investment. Over 90% of Huawei’s intellectual property are invention patents. Today, Huawei holds around 30,000 patents around the world. Focusing on Consumer Demands and Exploring the Ultimate Innovation It’s the spirit of innovation, which has been driving Huawei it to grow rapidly from a small private Chinese company to a global telecommunication leader. Believing that today’s intelligent world requires more advanced technologies, as well as daring innovations and products, Huawei has focused on product innovations that can be experienced by consumers and usher in new waves of technological development. From chipsets to the EMUI system and most recently, artificial intelligence, the company introduced groundbreaking innovations, this taking consumer experience to another level.   Chipsets: For mobile phones, the processing chips are still the core technology. HUAWEI had a solid foundation to develop its own chips. As early as 1991, the company established the ASIC design center mainly to design chips for HUAWEI’s telecommunication equipment. By 2004, HUAWEI founded HiSilicon, a semiconductor company to start developing 3G chips.  The Kirin 970 is the first in a series of new advances that will bring powerful AI features to Huawei devices and changing the way we interact with our devices. As we look to the future of smartphones, we’re at the threshold of an exciting new era. Huawei is committed to developing smart devices into intelligent devices by building end-to-end capabilities that support coordinated development of chips, devices, and the cloud. The ultimate goal is to provide a significantly better user experience. EMUI: In 2016, Huawei launched the...

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