British O2 users now have something to look forward to, the Xperia Play is coming to O2. Not only is the device available in black (meh) but its also available in white (OMG) for the exact same price. If you do not like contract then the phone will cost you £429.99 however if you are a fan of contracts then you n get the phone for free on a £37 a month contract. Some awesome extras come with the device such as a multimedia dock and 10 preloaded games.