VAIO smartphone

It’s been a year now since Sony and VAIO parted ways. The latter, most commonly known for some of its most elegant and sleek looking computing devices, mainly laptops is no longer a part of Sony and have established themselves as a separate entity. After the split the company has now decided to come up with their own brand of smartphones running on the Google Android platform. Most recently, VAIO announced their first Android smartphone, simply known as the VAIO phone or the VA 10J.

When it comes to the design and aesthetics, the device mainly looks like a blend of the Nexus 4 and the Panasonic Eluga wrapped in a glass back panel. Under the hood, the VAIO phone sports a 5-inch 720p HD display, a 1.2GHz Quad-Core processor, 2GB RAM, a 13MP rear camera, 16GB of onboard storage that can be expanded using a standard microSD card and runs on Android 5.0, Lollipop out of the box. The one area which might turn out to be a deal breaker could very well be the price of the device (available only in Japan from March 20)  for a whopping $420  which is relatively towards the higher side, keeping in mind the device’s nominal hardware. One logical reason might be the premium name which always used to be associated with earlier (Sony) VAIO devices.

Let’s see what the future holds in store for VAIO after their long standing partnership with the Japanese Tech giants, but for now, it seems that the company is heading in the right direction with the introduction of the VAIO phone. Let us know what you guys think about it in the comments below. Cheers!!